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Five Steps To Pull Off A High-Sales Grand Opening Day
Your business’ grand opening should be exactly that – grand. It should have high foot traffic and...
Word of Mouth is the #1 Way to Build a Brand
Why word of mouth is still the best way to build a brand in 2023 (but digital marketing done with...
What Data Is Key For Analyzing A Digital Marketing Campaign?
Digital marketing for small businesses and franchises is beyond complex. Not only are there...
This is Your Website’s Most Important Function, and It Isn’t What You’d Assume
Data is the bloodline of marketing. It’s what businesses have used for over a century to reach,...
What Does a Healthy Digital Marketing Mix Look Like?
The digital marketing mix is one of a franchisee’s biggest weapons in gaining an edge over local...
Why Purple Penguin Digital?
Many business owners, especially franchisees, struggle to figure out a digital marketing strategy...
Best Ways To Reach Gen Z
Marketing segmentation is a difficult task for any business to manage, especially if you are...
Team Member Spotlight: Jessica Pitts
Jessica Pitts is one of our All-Star Account Managers at Purple Penguin Digital and is a great...
Top 3 Q&A for Franchises by our Snapchat Expert at Purple Penguin Digital
Snapchat is known to have an incredibly diverse group of users. This unique platform attracts 75%...
Top 3 Questions Franchisors Asked Purple Penguin Digital’s Google Expert
Did you know that people who are exposed to display ads are 155% more likely to search for brand...